Director Of Marketing, Canada

JOIN OUR TEAM

Our mission is simple: we make journeys easier and more enjoyable for our customers. We want to lift their spirits by delivering little boosts along the way.  We care about our people and our communities, and we look for ways to uplift people first. Wherever your journey’s going, we can help you get there.

Director Of Marketing, Canada

Department : Global Marketing

Location : Calgary, AB

Type: Maternity Leave Replacement (14 month contract)

Hybrid mode: 3 days in the office and 2 days remotely

Send us your resume by applying to the position on our career site:
https://workwithus.circlek.com/global/en/job/R282178/Director-of-Marketing-Canada

We’re looking for a talented marketer to join our Global Marketing team. You’ll be a key contributor, working together with our team to help extend and improve our consumer experiences and drive growth across the business.

THE ROLE

The Director of Marketing, Canada supports the development, execution, and evaluation of marketing campaigns and related activities by providing analytical insights, reporting and actionable intelligence to help guide the decision-making process.

• Campaign development: Supports the ideation and development process by coordinating with internal and external stakeholder resources, modeling financial impacts, and developing campaign KPI’s.
• Campaign execution: Supports execution phase by presenting key reporting metrics, offering performance insights, and identifying opportunity gaps to program success.
• Campaign post-mortem: Supports the evaluation of campaigns by providing key post-mortem insights, actionable learnings, and general performance reporting, partnering with internal and external partners to gather data.

The ideal candidate will:

• Have a love for retail and the guest experience, thinking about how you could design campaigns, products and services that make their lives better.
• Proven collaborator– able to get things done without formal authority or reporting relationships, working across functions, geographies and levels to make things happen. You seek collaboration, not control.
• Build a compelling business case for making things happen – blending art and science to influence others, showing a strong bias for impact over activity.

Circle K/Couche-Tard has a collaborative, entrepreneurial culture, and our business reflects this spirit. We are looking for someone who wants to put his or her own fingerprints on the organization and help contribute to the growth and direction of the company in a meaningful and personal way.

WHAT YOU’LL DO

Here are just a few ways that you’ll help make journeys better:

• Supports marketing campaigns throughout the program life cycle – concept, execution, post-mortem
• Develops and coordinates standard reporting/analytics deliverables for campaign initiatives; Prepares materials, documents and data related to various marketing campaigns and initiatives
• Supports the development of campaigns by participating in the ideation phase; provides ad-hoc support relevant to defining campaign objectives (traffic, sales, GP)
• Pro-actively engages internal and external stakeholders to assist in the planning, preparation and execution of marketing campaigns and related activities
• Collaborates closely with global teams and local/regional support departments including Marketing & Merchandising teams, Loyalty/Digital/Personalization teams, Category Management teams, Global Analytics, Procurement, etc.
• Works closely with BUs to coordinate all activities and ensure effective implementation with high success rates; Facilitates optimal collaboration and communication with key stakeholders, both internal and external, and within the various networks of the specific campaign
• Shares research and insights with local BU teams; Gathers feedback and input from BUs on needs, trends and localized consumer insights, where applicable
• Participates in global team meetings and other forums as needed
• Ad hoc problem solving and day to day tasks as needed to support the needs of campaign initiatives
• Flexible with working hours to support global ways of working

WHAT YOU’LL NEED

We want you to join our team! Here’s what we’re looking for:

• Bachelor’s degree in Marketing, Business or related field preferred, and/or 5+ years marketing or business experience.
• Intermediate BI knowledge; ability to both apply and interpret data practically for use in real-world scenarios
• Prior experience building campaigns for customer loyalty/rewards programs and payment (company debit card or other) programs.
• Advanced skills: Word, Excel, PowerPoint, & related Microsoft suite products
• Must possess strong analytical skills, the ability to manage multiple activities, and retain strong detail orientation.
• Must be able to perform the essential duties and responsibilities as described above.
• Must be able to follow provincial, federal and company guidelines.
• Must be able to maintain a positive team attitude and professional demeanor at all times.
• Prior experience managing direct reports and cross-functional stakeholders

WHY WORK WITH US

Our store and office employment opportunities offer you quick career growth with an international company, plus a dynamic work environment that puts people first. Wherever you are in your journey, we have a place for you. Here’s some of the exciting perks we offer:

• Complete benefits packages (medical, dental, etc.);
• Possibility of enrolling in a pension plan with employer contributions or a stock purchase plan;
• Paid time off plan including vacation, sick days and personal days;
• Work in a collaborative, dynamic and high performing team;
• Learning opportunities to develop new skills and to evolve professionally in a fast-growing company;
• Hybrid work.

Interested?

Send us your resume by applying to the position on our career site:
https://workwithus.circlek.com/global/en/job/R282178/Director-of-Marketing-Canada

Couche-Tard/Circle K places great importance on diversity in the workplace and is committed to the principle of employment equity by encouraging applications from designated groups, i.e.: women, Indigenous people, people with disabilities and visible minorities.

We thank all applicants for their interest in this position; only those selected will be contacted.

Job Types: Full-time, Fixed term contract
Contract length: 14 months

Schedule:

• 8 hour shift
• Monday to Friday

Work Location: Hybrid remote in Calgary, AB