AddressMarketing Automation Specialist, 40 hours/week
Job Location: Saskatoon, SK OR Remote from Canada
Everyone shops online these days. If you're the one that builds those reminder emails that make a customer go, “oh yeah, I NEED that”, then we need to talk.
At FFUN, (Canada's fastest-growing motor group -#humblebrag) we're on a mission to rewrite the auto, recreation and financial industries and that starts by using the best freaking technology around. We help our customers through their entire buying journey, without the use of cookies, unless they're of the chocolate chip variety. We're looking for someone like you, who can communicate with our database at the right time and right place as FFUN's Marketing Automation Specialist in Saskatoon, Saskatchewan.
You'll be responsible for the day-to-day delivery of our email and SMS marketing campaigns, landing pages and other digital communications using the Salesforce platform. If that sentence gets your motor running, this description is for you. FFUN is expanding like crazy, and we recognize how important our customer loyalty really is. Help us take things to the next level, and then, ten levels beyond that. Apply now and join the FFUN.
Why FFUN
- We recognize your worth, and that means we're not pinching pennies. Picture this: a salary starting at $75,000 and growing based on experience.
- Get excited with exclusive employee discounts, not just on vehicles, but also on service, repairs, and parts.
- Stay healthy and smile bright with our comprehensive Health, Dental, Pension, and Life Insurance Plans. We've got you covered inside and out.
- Get your fitness on with corporate gym membership rates that won't break the bank. Flex those muscles, both at work and at the gym.
- Embrace flexibility with open arms, including the chance to work from the cozy comforts of home at least once a week. Work-life balance, here we come.
- Buckle up for an exciting ride! Joining us is like stepping onto a rocket ship of learning opportunities in a turbo-charged industry.
What you'll be doing
- Collaborate with the executive leadership team to determine appropriate journeys to deliver maximum ROI.
- Build customer journeys using Salesforce Journey Builder, executing email and SMS campaigns.
- Develop content and list management strategies, implemented through an email and SMS marketing calendar, for maximum efficiency.
- Partner with our internal agency resources to create written masterpieces on mobile-friendly templates with best in-class standards.
- Monitor and improve campaign performance, such as open and click rates through A/B testing and analytics.
- Use digital marketing best practices and HTML for improved targeting, segmentation, and personalization.
- Show your passion for leveraging communication strategies to build customer relationships and embrace the journey.
What you need
- Bachelor's degree or 3-5 years of experience in email marketing/digital design with a Marketing Automation system, preferably Salesforce Email Cloud.
- Need in-depth knowledge of Salesforce Marketing Cloud with external platform integrations – show off that certification proudly display on your wall.
- Automotive industry experience preferred – because we're a bit unique.
- Proficient understanding of journey mapping, email triggers, segmentation, and behavior targeting.
- Experience with HTML, CSS, SQL and/or AMPscript and content design in the context of building/coding/deployment of email campaigns.
- Data driven and analytical – your spouse might not want you to point out flaws, but we would love it.
- Ability to manage multiple projects in a fast-paced environment – juggling flaming torches? We're impressed.
Working as the Marketing Automation Specialist, you'll be part of the head office team based out of Saskatoon's Ignition Avenue and part of FFUN Group, Canada's fastest-growing motor and recreational retailer with nearly 30 locations throughout Canada and growing. We are all about having FFUN and making the most out of life while providing our team with amazing opportunities. To learn more about us, visit ffun.com
We are defined by our core values:
Driven to Grow
Team Player
FFUN Attitude
Down to Earth
If this sounds like the opportunity you've been waiting for, we'd love to meet you! At FFUN Group, we don't make our applicants jump through hoops! Our application process is EASY and only takes 2-Clicks! Apply today and see for yourself.
At FFUN Group, our team is committed to providing reasonable accommodations while maintaining candidate privacy and confidentiality to ensure a barrier free, unbiased, and equitable interview and employment experience. Should you require any accommodations due to a disability or special need (to function in your job or require changes to the workplace), please email our recruitment team at [email protected].
remote work
