Social Media Coordinator

Rodd Hotels and Resorts is seeking a Social Media Coordinator to work out of our Corporate Office in Charlottetown PEI.

As a member of our Marketing Team you will be responsible for responsible for creating content and managing the brands online presence through various social channels.

Day To Day Report to: Marketing Supervisor

Responsibilities:​

• Assisting in coordinating the day-to-day marketing activities with a focus on Social Media, reputation management and content creation
• Work with the marketing team to develop a marketing strategy for Social Media
• Develop content to increase community engagement online
• Create a brand persona through the brand’s online channels
• Utilize the social channels most relevant to the brand daily
• Engage with customers online and respond to customer queries through social networks
• Work with relevant influencers or complementary brands to grow the company’s social following organically
• Gathering photos, videos, and reels for use on Social Media
• Keeping online media library up to date
• Remaining up to date on latest Social Media trends
• Copyedit, proofread, and revise communications
• Assist hotel and resort teams with reputation management
• Flexibility to meet additional job duties as assigned by the marketing team
• Ability to analyze and interpret sales, website, and Social Media statistics

Skills, Abilities and Qualifications:​

• Degree in Journalism, Communications, Public Relations, or Marketing an asset or equivalent experience
• Advanced knowledge of social channels
• Familiarity with online marketing strategies and marketing channels
• Ability to understand future trends in digital technologies and act proactively
• Photography skills would be beneficial
• Tourism, accommodation, or hospitality experience considered an asset
• Flexibility
• Excellent written, verbal communication and organizational skills
• Ability to plan, prioritize and complete multiple projects in a timely manner
• Well-developed skills using Microsoft Office (Work, Excel, SharePoint, and Outlook
• drivers License and Use of a car as you will need to travel to our properties for content

Job Type: Full-time

Salary: $39,000.00-$42,000.00 per year

Benefits:

• Discounted or free food
• Extended health care
• On-site parking
• RRSP match

Schedule:

• Day shift

Experience:

• Social media: 1 year (preferred)

Willingness to travel:

• 25% (required)

Work Location: In person