Content & Marketing Specialist

Content & Marketing Specialist:
At Tile and Stone Source, we pride ourselves on our deep commitment to providing high-quality, stylish, and sustainable tile and stone solutions for both residential and commercial spaces. We are looking for a dynamic and creative Content & Marketing Specialist to join our team and help further our brand through innovative digital marketing actions.
As our Content Marketing Specialist, you'll have the autonomy to not just implement but also to take part in developing the content strategies that will engage our audience and enhance our brand.
Key responsibilities of the Content & Marketing Specialist:

• Develop and implement content strategies for various platforms, ensuring brand consistency and audience engagement.

• Design and execute marketing campaigns aimed at building and maintaining customer loyalty.

• Create targeted marketing campaigns to generate leads, tracking and analyzing their effectiveness.

• Develop a comprehensive social media plan to increase brand visibility and audience interaction.

• Oversee online advertising efforts, including Google Pay Per Click and Programmatic Ads, monitoring their performance and making adjustments as necessary.

• Collaborate with the sales team to create and provide them with effective marketing assets.

• Continuously optimize the website for user experience and conversion rates, developing a strong content strategy and making necessary adjustments.

• Ensure the website is impeccably presented and consistently work towards increasing website traffic.

• Develop and implement an effective email marketing strategy to engage with customers and prospects.

Who We Are Looking For:

• You have a solid 5 years of experience in the marketing sphere, with a focus on content creation and online advertising.

• Your digital marketing toolset is robust, with a deep understanding of SEO strategies.

• Your communication skills are second to none, with a knack for writing that captivates.

• Creativity is at your core, constantly sparking innovative marketing ideas.

• An analytical mindset allows you to dissect campaign performance and make data-driven decisions.

• You have a good grasp of UX/UI design principles, essential for website optimization.

• Collaboration is your strength, effortlessly aligning with various teams to achieve common goals.

• You're results-driven, always on the quest to meet and exceed objectives.

Why Tile + Stone is right for you:

• We are offering a base salary from $70,000 to $80,000 for this position, dependent of experience and qualifications

• You want to come to work and have fun! Our team works hard, loves to laugh, and genuinely enjoys coming to work

• Development and growth are a top priority – we've developed our training program specifically because we care about our staff – we want to invest in our staff. (aka it's okay if you don't know everything about tile – you will!)

• You want to be part of an award-winning team; we've been awarded Calgary and Edmonton's Best Porcelain and Ceramic Tile Company by Consumer Choice award 6 years in a row!

If you think you are right for the role, please send us a resume. We thank all candidates who apply, but only those deemed qualified by the hiring manager will be contacted for an interview.

Job Type: Full-time

Salary: $70,000.00-$80,000.00 per year