Address
Form of work
SalaryKinectrics takes pride in being consistently ranked as one of the best places to work in the energy and utility industry, where purpose and people mean as much as innovation and growth. That’s why we choose only the best and brightest to join us. To keep pace with Canada’s expanding energy and utility sector, Kinectrics has grown from a company of 300 to over 1,000 in only the last few years - and we aren’t looking to slow down. Join our diverse, supportive workplace for a rewarding career in the electricity industry.
Visit our website to learn more: www.kinectrics.com
The Opportunity
Position: Creative Marketing Specialist
Employment Type: Permanent
Employment Level: Entry
Location: 800 Kipling Avenue, Toronto, ON
Department: Marketing & Sales
Reports to: Director, Strategic Marketing & Sales
Hours per week: 37.5
Number Required: 1
What We Offer
At Kinectrics, employees are recognized for their knowledge, experience, and contributions while working in a highly technical and challenging environment. Kinectrics puts you in the driver’s seat of your own career, setting you up alongside industry experts who will help you develop the skills essential to your professional growth in a dynamic, entrepreneurial, and rewarding work culture.
- Purpose: The work we do each day helps communities around the world. Find satisfaction in work that really matters, working alongside and as part of the best and brightest in the industry.
- Growth: To keep pace with Canada’s expanding energy and utility sector, we are growing more each day, which means more opportunities for you. We encourage our employees to grow alongside our company thanks to a number of significant training and personal development opportunities.
- Innovation: Our staff proudly develop innovations that push the industry forward.
- Diversity: The company is dedicated to promoting diversity in its workforce, up to and including the senior management level. Our diversity committee ensures we stay up to date on leading trends and best practices, creating a desirable workspace for each and every one of our employees.
- Competitive Compensation: We offer a competitive total compensation package unmatched by most industries throughout North America.
We are looking for a self-motivated individual who is excited about becoming a key contributor within a dynamic team.
Accountabilities: How You Will Make an Impact
The Creative Marketing Specialist will be responsible for designing, developing, and delivering digital media to support the growth and expansion of company products and services around the world. As a core member of the Marketing team, the Creative Marketing Specialist will own the creation of online/printed literature, presentations, signage, imagery, social posts, GIFs, tradeshow banners and the upkeep of Kinectrics’ social media channels. In addition, bring a technical skill set using digital marketing and design software programs.
You will play a key part ensuring alignment with Kinectrics’ global branding standards, communication strategies and digital marketing initiatives.
Reporting to the Director, Strategic Marketing and Sales, the Marketing department is seeking a Creative Marketing Specialist. Duties may include (but is not limited to):
- Using Adobe Creative Suite, Canva and other digital design tools for creation of web, electronic and print media.
- Creating images, copy and posting on Kinectrics’ social media accounts.
- Design and update graphics, layouts and illustrations for digital and printed materials including brochures, presentations, advertisements, tradeshow banners, signage/posters, illustrations, and social media posts.
- Prepare PowerPoint presentations, newsletters, print/digital advertisements, facility signage, press releases and other promotional materials as required.
- Work with internal departments to collect approved content for marketing materials.
- Conceptualizing and executing designs from a blank canvas state.
- Coordinate and work with outside agencies for final production.
- Working with photographer and video companies to create content and owning Kinectrics’ media library.
- Develop clear, concise copy for social media to accompany imagery.
- Continuously work to improve current processes, guidelines, and global brand standards.
- Produce production-ready final deliverables according to specs for print and digital execution.
- Support proposal preparation, template design/graphics work and proposal documentation as required.
- Creating and setting up paid ad campaigns.
- Other duties as required.
What You Need to Succeed
- Portfolio to showcase your work as a designer (can provide a link to a website, Instagram, behance, attachment, etc).
- Post-secondary background in design, marketing/digital media or a related field.
- A minimum of 3-4 years of previous experience. Experience must be highly concentrated in graphic design, digital media and social.
- Skills and understanding of typography, layout design, photo editing, hierarchy, and colour theory.
- Experience ideating and creating design work or digital campaigns for social media or similar (LinkedIn, X, YouTube).
- High-level of proficiency with graphic design software packages and technology (Adobe Creative Cloud, Photoshop, Illustrator, Figma, In-Design, After Effects).
- Strong experience creating digital display graphics for multi-channel promotional campaigns, including building out design templates and graphics, supporting a wide range of initiatives across app, web, CRM, social, paid acquisition, brochures, tradeshow booths, etc.
- Ability to adapt writing styles for various purposes for different media requirements and for different audiences.
- Advanced knowledge of all pre-press requirements.
- Effective oral and written communication skills and a high level of proficiency in English grammar, spelling, and punctuation.
- Excellent interpersonal skills with ability to develop strong working relationships and to effectively interface with all levels of management, operational staff, customers, and external vendors.
Kinectrics welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.
