AddressDescription
Understand and communicate marketing strategy and objectives to the CEO, restaurant management and staff.
Partner with Restaurant Managers to plan and execute sales building activities that will build relationships, which will increase customer count, check average and outside sales.
Develops, recommends, creates and implements strategies for brand identity, prioritization and positioning in a way that is integrated and adds value.
Deploy web, social media, email, collateral, merchandise, and other communications effectively with corporate support team.
Expands the visibility and working knowledge of digital marketing across the organization through presenting and communicating best practices
Maintains business plans including the annual paid media budget and acquisition targets which will outline goals, strategy, tactics, and milestones to achieve overall financial goals for product sales, lifetime value & return on marketing investment.
Analyzes the effectiveness of marketing initiatives through KPIs goals to develop insights and make recommendations on improvements.
Recommendations and takes advantage of partnership and sponsorship opportunities that support brand building efforts.
