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Form of workWe are seeking a professional Marketing Coordinator who will work and directly report to the Marketing Manager here in Toronto, Canada. This role will coordinate all the marketing activities and initiatives of Sezzle. They will conduct market research, carry out promotional campaigns, identify target audiences ,evaluate current trends, manage and track creative briefs and will oversee general marketing activities and reporting items. This role will also be responsible for building and maintaining relationships with new and existing partners to Sezzle.
About Sezzle:
Sezzle is a cutting-edge fintech company whose long-standing mission is to financially empower the next generation. Only one in three millennials own a credit card, and the vast majority of millennials possess a subprime credit score or no score at all. To address these problems, Sezzle has built a payment platform that increases purchasing power for consumers by offering interest-free installment plans at online stores. This increase in purchasing power for consumers leads to increased sales and basket sizes for the numerous eCommerce merchants that currently work with Sezzle.
As the first and only B-Corp in the payments space, Sezzle’s goal is to help everyone pursue financial freedom, and to invest in social good and ethical initiatives that shape a better world. At Sezzle, we’re committed to putting purpose alongside profitability. We work hard to maintain rigorous standards of social and environmental performance, accountability, and transparency to build a better world. The employees at Sezzle lean into significant societal and cultural shifts, ensuring internal and external focus on positive impacts that benefit our community
Key Role Responsibilities:
- Work with the Marketing Manager to help support strategic marketing initiatives and activities for Canada.
- Help and support the Marketing Manager with the Sezzle marketing plans that include print, digital campaigns ,online content, sponsorships and social media.
- Support the marketing and design teams by coordinating and collating content alongside the Marketing Manager.
- Setup tracking & reporting systems for marketing campaigns and online activities.
- Conduct market research to identify marketing opportunities
- Develop and manage email marketing design.
- Create, maintain and strengthen the organization’s overall brand through all media avenues.
- Maintain strict confidentiality of sensitive information.
- Simplify complex data into a user-friendly format such as graphs, charts and other visual aids for internal and external stakeholders
- Assist the Marketing Manager in strengthening merchant co branded presentment and overall relationship building.
- Assist with the long term success of the business.
- Bachelor's degree in marketing/communications or related (essential or relevant job experience).
- Two years of experience in content management, creative writing, advertising concepts.
- Experience in the financial services sector ( not essential but preferred )
- Critical thinker with strong problem-solving and research proficiencies.
- Ability to comprehend and interpret competitor strategies and consumer behavior.
- Expert knowledge of Active Campaign or similar email marketing systems.
- Ability to gather large amounts of data and convert it into meaningful analysis.
- Solid organizational skills and detail oriented.
- Ability to work within email marketing design software. Eg Stripo, Braze
- Ability to work under pressure and meet strict deadlines.
- Creative mind with superb written and verbal communication skills.
- Ability to simplify complex information into a user-friendly format.
- Proficient in Google Suit, EMS, Braze & Stripo and Salesforce is desired but not required
- Experience in email marketing systems - Eg Braze & Active Campaign
- Salesforce
- Has the ability to take creative briefs and turn into content design for email and social media campaigns.
- Ability to work on multiple projects
- A+ character. We are team-first here at Sezzle.
- A hard-working mentality. It’s early and there is still a lot to build.
- An excellent communicator.
- Ownership. You aren’t afraid to take on new responsibilities and you act like an owner in everything you do.
- A fun attitude. Life’s too short. We can have fun while we work hard on cool things.
- Smarts. We need people that are smart enough to make decisions on their own and also smart enough to know when they need input from others.
- Competitive salary and stock options
- Generous paid time off, sick time and volunteer hours
- Life, STD/LTD
- Medical, dental and vision insurance
- Highly discounted LifeTime gym membership
- 401k with 100% match
- Collaborative fun workspace
- The opportunity to join Minneapolis’s fastest growing startup alongside a team of
- motivated and driven individuals
- At Sezzle, we are more than just brilliant engineers, passionate data enthusiasts, out-of-the-box
- thinkers, and determined innovators; we are skilled musicians, yogis, cyclists, chefs, golfers, dog-
- lovers, and rock-climbers. We believe in surrounding ourselves with not only the best and the
- brightest individuals, but those that are unique and purpose-driven in all that they do.
- Our culture is not defined by a certain set of perks designed to give the illusion of the traditional startup
- culture, but rather, it is the visible example living in every employee that we hire.
