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Form of workWho needs insurance? Everybody. That keeps us busy. Very busy. At the Intact Lab, we use machine learning, data science, software engineering, AI, agility, UX and design thinking to transform the customer experience for millions of Canadians.
Join our team and get ready to explore, take risks, make mistakes, and learn all day, every day. We’ll support your goals with tools, opportunities, and flexibility. It’s our employee promise.
Our hybrid work model provides the balance between working from home and enjoying meaningful in-person interactions.
Ready to make your mark?
About the role
As a Senior Digital Analyst in our team, you will play a crucial role in deciphering digital data to drive informed business decisions. Your primary responsibility will be to analyze online user feedback, cross it with behavior- data set and remain aware of digital market trends. By interpreting data from various digital platforms, you will provide actionable insights that contribute to optimizing digital experiences on IFC website and app.
Responsibilities
Act as practice lead regarding intercept survey activities at IFC
Data Analysis: Utilize analytical tools to extract, transform, and analyze digital data. Interpret complex datasets to identify key trends, patterns, and insights. Provide regular reports on digital performance metrics, including platform appreciation (CX and UX metrics) and will play a significant role regarding progress tracking.
Holistic scope: Analyze user/customer journey and behavior on digital platforms to enhance overall user experience. Collaborate with web analysts, product and design teams to identify areas for improvement for IFC website and app. Provide recommendations to increase user engagement and satisfaction.
Collaborate with cross-functional teams to implement VoC reporting strategies.
Competitor Analysis: Monitor and analyze digital strategies employed by competitors. Identify market trends and opportunities to maintain a competitive edge. Present findings to stakeholders and make strategic recommendations.
Process: Recommend and implement best processes aiming to close the feedback loop of the UX research team.
Qualifications
Master degree in Marketing, BI, Statistics, or a related field.
Proven experience as a Digital Analyst or similar role (marketing research agency is a plus)
Analytical Skills: Strong analytical and quantitative skills with the ability to translate data into actionable insights.
Communication Skills: Excellent communication skills to convey complex data findings to non-technical stakeholders (this includes executives)
Problem-Solving: Ability to identify issues and propose effective solutions to optimize digital performance.
Team Collaboration: Comfortable working in cross-functional teams and collaborating with various departments.
Adaptability: Ability to adapt to evolving digital trends and technologies.
No Canadian work experience required however must be eligible to work in Canada.
Bilingualism required (French / English) – Need to interact on a regular basis with colleagues across the country.
#LI-Hybrid
What we offer
Working here means you'll be empowered to be and do your best every day. Here is some of what you can expect as a permanent member of our team:
A financial rewards program that recognizes your success
An industry leading Employee Share Purchase Plan; we match 50% of net shares purchased
An extensive flex pension and benefits package, with access to virtual healthcare
Flexible work arrangements
Possibility to purchase up to 5 extra days off per year
An annual wellness account that promotes an active and healthy lifestyle
Access to tools and resources to support physical and mental health, embracing change and connecting with colleagues
A dynamic workplace learning ecosystem complete with learning journeys, interactive online content, and inspiring programs
Inclusive employee-led networks to educate, inspire, amplify voices, build relationships and provide development opportunities
Inspiring leaders and colleagues who will lift you up and help you grow
A Community Impact program, because what you care about is a part of what makes you different. And how you contribute to your community should be just as unique
We are an equal opportunity employer
At Intact, we value diversity and strive to create an inclusive, accessible workplace where all individuals feel valued, respected, and heard.
If we can provide a specific adjustment to make the recruitment process more accessible for you, please let us know when we reach out about a job opportunity. We’ll work with you to meet your needs.
Click here to review other important information about the hiring process, including background checks, internal candidates, and eligibility to work in Canada.
If you are an employee of Intact or belairdirect, please apply for this role on Contact People.
