Aliexpress-Marketing Specialist-Taobao Canada Overseas

Responsible for the planning and execution of Taobao's local marketing activities and media placement in Canada. • Responsible for formulating marketing KPIs, ROI tracking and performance optimization, and complying with the company's various budget approval processes and project execution requirements. • Develop promotion strategies by collecting and analyzing data to increase traffic and consumer value. • Produce exciting content on social media platforms for a long time to attract consumers to shop on Taobao. • Responsible for establishing and expanding Taobao's media resources and partnerships in Canada.

• Bachelor degree or above in media, journalism, public relations, marketing or related majors. • Excellent copywriting skills in both Chinese and English, Mandarin can be used as a working language. • More than four years of experience in the same position. Applicants with working background in well-known companies will be given priority. • Understand cross-border purchases on Taobao, have excellent taste, and love copywriting creation. • Strong data analysis skills and know how to be result-oriented. • Excellent communication skills and teamwork spirit. Creative, strong sense of responsibility, attention to detail and quality. • Have local legal working status, be able to accept the time difference between China and Canada, and need to communicate remotely with the cooperation team in China on a daily basis to ensure the implementation of headquarters support.