Digital Marketing Coordinator

About Us:

Cassels Brock & Blackwell LLP is a leading national law firm focused on serving the transaction, advocacy and advisory needs of Canada’s most dynamic business sectors. We have one of the largest business law practices in the country, serving multinational, national and mid-market clients from our offices in Toronto, Vancouver and Calgary.

Our Culture:

At Cassels, our mission is to attract, retain and promote individuals of exceptional ability and talent from as broad a range of backgrounds as possible. We offer meaningful career opportunities, invest in professional growth, and foster an inclusive environment. Our Firm’s success is built on the unique skills, perspectives, experiences and values of each individual. We encourage a corporate culture that respects and celebrates the dignity, value and diversity of all.

Role Overview:

Cassels is currently recruiting for a Digital Marketing Coordinator in our Marketing & Business Development Department, reporting to Director of Marketing Communications. This role will be responsible for enhancing our marketing initiatives and increasing brand awareness and digital presence, primarily through the accurate and timely execution of email campaigns. The candidate is preferably located in Vancouver or Calgary, or able to shift work schedule across time zones.

The successful candidate will be responsible for:

• Create, coordinate, and execute, from start to finish, a wide range of email marketing campaigns, including events, newsletters, and other mailers, both in support of the Digital Marketing Specialist and independently.
• Work to ensure all Digital Marketing collateral adheres to brand guidelines and meets the highest standards of quality.
• Coordinate the timely and accurate production and distribution of email campaigns with various team members across the firm.
• Collaborate with fellow team members from marketing communications, business development, and events, as well as members from across the firm, to brainstorm creative solutions, effectively manage projects, and produce outstanding work.
• Monitor, measure, and report on the effectiveness of email campaigns as/when requested
• Assist with data maintenance in InterAction.
• Other duties as required.

The successful candidate must have the following education, experience and/or demonstrated skills:

• Two or more years of related experience, professional services experience preferred.
• Degree in marketing or communications preferred.
• Preferably located in Vancouver or Calgary, or able to shift work schedule across time zones if needed.
• Detailed-oriented individual with strong interpersonal skills – this is a hands-on role that requires a desire to learn and tactical execution.
• Ability to provide accurate first drafts of campaigns upon receipt of project brief/details.
• Ability to prioritize numerous tasks and complete them under pressure while maintaining attention to detail.
• Capable of handling tight deadlines.
• Professional demeanor/ability to interact with lawyers and other employees of all levels.
• Able to work well independently with minimal supervision and direction, as well as participate in team efforts.
• Flexible schedule and ability to work overtime if/as needed.
• Familiarity with mail management (i.e., Concep) and CRM (i.e., InterAction) programs required.
• Familiarity with posting content to social media platforms (i.e., LinkedIn, X) or websites (i.e., Wordpress) an asset.

Employment Type: Full-Time / Permanent

What we offer:

• Competitive compensation + Extended Health & Dental Care
• RRSP Matching Program
• Education/tuition allowance
• Fitness Reimbursement Program
• Diversity and Inclusion Centric Culture
• A Culture of Wellness: Cassels recognizes the importance of wellness and provides a comprehensive program that addresses the mental and physical well-being of our employees by providing resources, services, training and support on an ongoing basis.
• A fully stocked kitchen with healthy snacks, plus coffee, tea, and drinks throughout the year.
• A business casual dress code (client/day specific)
• Employee referral bonus.
• A hybrid work environment

Cassels is an equal opportunity employer with a strong commitment to diversity, inclusion, equity and an accessible environment. It is our priority to remove barriers to provide equal access to employment. We strongly encourage applications from Indigenous peoples, racialized people, people with disabilities, people from gender and sexually diverse communities and/or people with intersectional identities. All qualified candidates are encouraged to apply, and we will provide appropriate accommodation for candidates with disabilities or accessibility needs throughout the recruitment process, upon request. Please contact our recruiter for any questions, accommodations or specific requests.

We wish to thank all applicants for their interest, however, only candidates selected for interviews will be contacted. We regret that we are unable to respond to individual inquiries about application status, unless required for accommodation purposes.

Job Types: Full-time, Permanent

Salary: From $60,000.00 per year

Benefits:

• Company events
• Dental care
• Extended health care
• Life insurance
• Paid time off
• RRSP match
• Wellness program

Schedule:

• Monday to Friday

Application question(s):

• Are you willing to undergo a background check, in accordance with local law/regulations?
• Do you have experience working within a law firm?

Experience:

• Digital marketing: 2 years (preferred)

Work Location: Hybrid remote in Vancouver, BC V6C 2G2