AddressDescription
Seeking an interim Communications & Marketing contractor to provide:
In consultation with the Chief Administrative Officer implements, coordinates and evaluates marketing and communications plans and strategies that support organizational goals and objectives.
Conducts market research, studies industry trends and prepares recommendations and reports regarding marketing strategy.
Develops the annual marketing plan including recommended advertising program, promotion and distribution channels. Implements and monitors a cohesive and unified brand for all organizational marketing initiatives.
Prepares and submits all grant funding proposals in support of the Town of Maple Creek initiatives.
Creates positive relationships with a wide variety of media outlets and community contacts, including the establishment of beneficial partnerships.
7. Collaborates with available resources on design and production of marketing and communication initiatives, and develops an inventory of visual images for promotional use.
Receives, qualifies and responds to requests from service providers and community groups to determine project financial feasibility, effectiveness, strategy and promotional contributions. Provides guidance, support, and direction to the organization on marketing
activities and strategies for products and services.
9. Works closely with Council, Administration and the municipal departments to prepare key messages in support of Councils objectives.
Writes a variety of organizational communications including newspaper articles, press releases, newsletters, social media posts and reports.
Attends appropriate events and functions which fall under the marketing mandate. Represents the organization publicly and to the media, ensuring that sensitive issues are handled professionally.
Liaises closely with area media to ensure Maple Creek interests are known to the media.
