Marketing Specialist - Product

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Join us as Product Marketing Specialist for the Electrification Business Area where you will be Implementing product marketing strategies in assigned area to meet business objectives and in line with global product strategy besides implementing all marketing activities and supporting sales organization in driving sales and services of respective products.Reporting to Product Marketing Manager and this position will be based in Petaling Jaya, Malaysia.

Your responsibilities

• Implementing the local go-to market product marketing strategy including definition and communication of product value propositions, product positioning in accordance with the global product marketing strategy
• Achieving product marketing targets, budgets through regular oversight and definition and implementation of improvement plans as needed
• Executing annual marketing plan in conjunction with relevant business units/product groups. Preparing business plans focused on business development for a defined market
• Supporting the local Sales organization/customers in determining the most technically appropriate and cost-effective solutions and in the preparation of demanding offers
• Preparing/supporting preparation of technical/commercial offers based on customer specification requirements, Local Business Unit/feeder factory indications and Sales organization directives
• Coordinating market analyses with sales team members and defining appropriate forecasts and plans. Evaluating and sharing customer research, market conditions and competitor data
• Overseeing sales execution for assigned products by providing relevant materials and guidance to sales team(s)
• Driving sales efficiency by delivering appropriate product knowledge information and training (technical and sales) for each salesperson. Facilitating know-how sharing and cross collaboration

Your background

• Degree/Diploma in Electrical/Electronic Engineering
• Minimum 5 years in Engineering product management/sales
• Experience in medium voltage Product such as switchgear, protection relay, MV Outdoor Product (LBS, Reclosure or Insulator), MV Indoor Product (VCB, CT/VT, VI or sensor) or distribution solutions product portfolio and in order management and order forecast/revenue forecast is an added advantage
• Proven ability to develop and manage customer relationships
• A collaborative, solutions-oriented approach, and strong product-to-market sense
• Fluent in written and spoken English and ability to influence both internally and externally
• Willingness to travel 30% locally

Benefits

• Life insurance
• Accident insurance
• Paid Parental leave (gender neutral)
• Sick pay

More about us

ABB's Distribution Solutions Division provides utility, industrial and commercial customers with safe, smart, and sustainable technologies for the distribution of electricity. With ABB AbilityTM enabled digital solutions at its core, our extensive portfolio includes distribution automation products, switching, limiting, measuring, and sensing devices, switchgear, modular substation packages, and related services. We look forward to receiving your application (documents submitted in English are appreciated). If you want to discover more about ABB, take another look at our website www.abb.com.Recruitment Agencies please be aware that this role is being managed by the internal ABB Talent team directly. We will reach out to our preferred agency partners should we require support. Your adherence to our process is appreciated.Work model: hybrid #LI-hybrid