Social Media Content & Multimedia Specialist

Position Title: Social Media Content and Multimedia Specialist

Location: Chilliwack

Escape Trailer is unique, as we are one of the few manufacturers of fiberglass RV travel trailers and have done so for 30 years and counting. This means that we are constantly striving to learn and improve, while fostering a positive work culture that we can be proud of. We are a customer focused company, and our trailers are manufactured from start to finish at our warehouses located in Chilliwack, BC. Candidates are invited to apply to a workplace that values diversity and actively fostering an inclusive environment aligned with our core values.

Position Overview:

At Escape Trailer, we don't just build trailers—we craft experiences. Especially our Escape Club Members, but also the broader stakeholder community reflects the essence of our brand: confident, trustworthy, genuinely helpful, wise, fun, and clever.

To foster and enrich this thriving community, we're searching for a Social Media Content & Multimedia Specialist who understands the pulse of trends and technology.

As the Social Media Content & Multimedia Specialist for Escape Trailer, your primary goal will be to create context on behalf of Escape that is pushed out to the market. This includes creating videos and marketing material. This role isn't just a position; it's a partnership with our brand and the people who stand behind it.

This means that some travel may be required.

Key Responsibilities:

• Content Creation: Develop engaging and relevant content for various Social Media platforms, including text, images, high-quality videos, and multimedia formats by leveraging advanced videography skills.
• Graphic Design: Design visually appealing images and graphics for Social Media to enhance brand messaging and maintain a cohesive identity.
• Audience Research: Understand the target audience and create content that resonates with them, taking into consideration their preferences, behaviours, and demographics.
• Content Calendar: Create and manage a content calendar to ensure a consistent and timely posting schedule.
• Platform Optimization: Understand the nuances of different Social Media platforms and optimize content accordingly for maximum reach and engagement.
• Collaboration: Partner closely with sales, marketing, community specialists, and other departments to create visually compelling content aligned with overall business objectives.
• Trend Analysis: Stay updated on industry trends, Social Media trends, and emerging technologies to incorporate innovative and effective strategies into content planning.
• Adaptability: Be adaptable and responsive to changes in Social Media algorithms, trends, and audience behaviours, adjusting the content strategy as needed.

Preferred Skills/Requirements:

• Proven track record of successful content creation for various Social Media platforms
• Experience in scriptwriting, storyboarding and filming to create engaging videos.
• Proficient in using graphic design software for creating visually appealing images.
• Demonstrate ability to incorporate visual storytelling techniques to enhance brand messaging.
• Experience in live video production, including live streaming and real-time engagement with the audience.
• Experience in creating and maintaining visual brand identity across various design projects.
• Experience in applying brand guidelines to ensure a cohesive and recognizable brand image.
• Portfolio showcasing a range of graphic and video content created for different purposes.
• Previous experience in developing and implementing Social Media Content strategies.
• Experience in managing content calendars for consistent posting schedules.
• History of staying ahead of industry and Social Media trends.
• Proficient in using graphic design software such as Adobe Creative Suite.

What we offer:

An opportunity to be part of a team that's passionate about community and customer engagement.

• A hybrid/remote-friendly work environment.
• Continuous learning and growth opportunities.
• Competitive salary commensurate with experience, ranging from $57,000
• 100% company-paid extended health benefits.
• Company-paid RRSP contribution.
• Company-paid YMCA gym membership.
• Employee Recognition Program.
• Service Awards.
• Full-Time, Permanent.

All applications will be treated with utmost confidentiality. We thank all applicants for their interest; however, only those selected for an interview will be contacted. Escape Trailer is proud to be an equal opportunity employer.

Job Type: Full-time

Salary: From $57,000.00 per year

Benefits:

• Casual dress
• Company events
• Dental care
• Employee assistance program
• Extended health care
• On-site parking
• Paid time off
• RRSP match
• Vision care
• Wellness program

Schedule:

• 8 hour shift
• Monday to Friday

Experience:

• Marketing: 1 year (preferred)

Ability to Commute:

• Chilliwack, BC V2R 4L2 (required)

Ability to Relocate:

• Chilliwack, BC V2R 4L2: Relocate before starting work (required)

Work Location: Hybrid remote in Chilliwack, BC V2R 4L2