Company

Carbon6See more

addressAddressWaterloo, ON
type Form of workFull-time
salary Salary$52.2K–$66.2K a year
CategoryMarketing

Job description

Who We Are

We go beyond software. Carbon6 is building a community to support ecommerce sellers by removing the barriers to selling online and simplifying their path to success. Developed by the brightest minds in the marketplace ecosystem, our suite of software tools and resources help entrepreneurs succeed at every stage of their journey. We are a global company across North America, Europe and Asia, made up of passionate entrepreneurs, expert sellers, and innovative thought leaders.

We recently raised $66 million USD in Series A from leading investors and serve over 200,000+ sellers to drive growth, maximize profitability and manage with intelligence to scale their businesses.

The Opportunity (Open to Hybrid or Remote)

As a Content Marketing Specialist, you'll be entrusted with the comprehensive development and execution of Carbon creative campaigns across products, events, and promotions. You'll craft compelling content (especially email and lifecycle), optimize audience segmentation, and ensure editorial excellence.

Your Impact

  • Develop and write email and other creative campaigns: including content creation, deployment, and post-campaign analysis.
  • Set and adhere to content production schedules, ensuring all assets and content are delivered in a timely manner.
  • Facilitate communication across departments (Product, Marketing, Sales, Events) to ensure consistent, accurate messaging.
  • Ensure related projects such as automated drip campaigns and nurture sequences are managed efficiently.
  • Work with CRM and sales teams to segment email lists based on customer behaviours and interactions.
  • Develop and implement targeted campaigns to drive engagement, conversion, and customer retention.
  • Ensure accurate tracking, and improve key metrics including open rates, click-through rates, engagement, bounce rate, conversion.
  • Consistent subscriber growth and list hygiene maintenance.

Your Qualifications

  • Solid grasp of Content Marketing principles and best practice (especially email and lifecycle).
  • Email and other campaign writing experience.
  • Analytical mindset with a focus on understanding and leveraging email metrics.
  • Expertise in campaign management, balancing multiple campaigns concurrently.
  • Strong team collaboration capabilities with a talent for fostering robust internal and external relationships.
  • Experience in Amazon or e-commerce space.
\uD83D\uDE80 As an early member of our team, you'll receive competitive compensation.
\uD83E\uDDB7 Extended health benefits including medical, vision and dental coverage starting on Day 1.
\uD83C\uDF34 Flexible paid time off that includes paid vacation days and paid personal days.
\uD83D\uDCBB You'll receive a laptop conveniently delivered to your door to get you started and set up for success Day 1.
Refer code: 2144582. Carbon6 - The previous day - 2024-03-02 02:52

Carbon6

Waterloo, ON

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