Digital Marketing Intern

Digital Marketing Intern

Toronto

Cosmopolitan Mortgage Group based in Toronto, Ontario, founded in 2020 aims to be the premiere Residential and Commercial Financing Concierge in the GTA with a focus on personalized service, competency and speed.

Our in-house cross functional team has a combined 30 years+ experience in (Chartered Accounting, Tax law, corporate financing, commercial banking, business management) serving entrepreneurs, small/medium businesses, investors, and High Net Worth Individuals, we are the ideal team for clients that require immediate results!

As a Digital Marketing Intern at the firm, you will play a key role in the ramping up the firm's social media, online presence and driving Digital Marketing initiatives.

Collaborating with the principal broker, you will execute comprehensive campaigns using various channels such as SEO, PPC advertising, SoMe ads, and content creation.

The ideal candidate should be creative, knowledgeable in Digital Marketing, possess strong analytical skills, be a self started and goal focused..

Utilize your Digital Marketing skills to help us connect with clients that require financing to grow their business or obtain a mortgage for a dream property.

Job responsibilities:

· Coordinate with Principal Broker to develop marketing collateral (blogs, webpages, landing pages, podcast production)

· Differentiate the type of content based on audience, tone, copy, and end goals for each platform where it will be published.

· Website Maintenance: Review website for SEO and UI/UX by researching industry trends and performing competitor analysis.

· Monitor and update the website to improve user experience by identifying and fixing broken pages, broken internal or external links, broken page layout, and any unexpected functionalities or interactions that may impact the user experience.

· Regularly testing the website's mobile and desktop friendliness.

· Ad operations: Perform campaign operational duties such as creating tracking links, uploading new creatives, launching new campaigns and any other ad-hoc duties.

· Gather campaign data, analyze results, and prepare insights for post campaign presentations and recommendations.

· Social Media Engagement: Utilize weekly content created to drive social media engagement (follower count, likes, comments, product inquiries)

· Focus on building backlink portfolio: Responsible for coordinating weekly blog writeup by Principal Broker and disseminating to directories across various online platforms to increase visibility and improve search engine optimization (SEO).

· Staying up to date with industry trends and emerging technologies to inform marketing strategies.

· Manage online brand reputation: Managing and monitoring reviews across the all-digital platforms.

· Execute daily/weekly action items with agents and principal broker .

Requirements:

· Some experience managing WordPress/WIX websites and working knowledge of HTML/CSS

· Mastery of social media functionality

· Knowledge of SEO best practices and proven ability to drive quality website traffic.

· B2C experience or knowledge is a plus.

· Graphic design experience (Photoshop, Illustrator, or Canva)

· Experience with Adobe Creative Suite and other creative software

· Working knowledge of Google analytics

· Ability to quickly understand complex topics

As a potential candidate you are:

· Self starter, able to take ownership on projects and work independently

· Goal oriented

· Able to take directions well and follow through with project deadlines.

· Articulate persuasively and professionally in both written and verbal communication.

· Exceptionally detail oriented.

· Willing to learn and not afraid to take on new challenges.

· Able to plan work to meet deadlines through unexpected situations and/or requests.

· Flexible and enthusiastic! We follow opportunity - we want to be excited about the next new thing together.

BONUS POINTS (Good to have, but not required):

· Direct experience with paid marketing campaigns

· Good understanding of the mobile space and Digital Marketing ecosystem

· Proven success running drip/nurture email campaigns and using marketing automation tools.

We thank all applicants for their interest in this position; however, only applicants selected for an interview will be contacted.

Job Types: 1 Year Contract, Possibility Full-time

Salary: Per Diem, Commissions

Flexible Language Requirement:

• French not required

Schedule:

• Flexible, 20 hours a week
• Work Location: Weekly office meetings, at home

Job Type: Internship / Co-op
Contract length: 12 months

Salary: From $1.00 per hour

Expected hours: 25 per week

Benefits:

• Commuter benefits
• Flexible schedule
• Work from home

Flexible Language Requirement:

• French not required

Schedule:

• Monday to Friday

Supplemental pay types:

• Commission pay

Experience:

• Social media management: 1 year (required)
• Photoshop, Illustrator, or Canva: 1 year (required)
• creating/editing WordPress/WIX websites: 1 year (required)

Work Location: Hybrid remote in Toronto, ON M5R 1G4