Marketing Manager

Work setting

• Wholesalers
• Retail business

Responsibilities

Tasks

• Hire, train, direct and motivate staff
• Plan and control budget and expenditures
• Assist in product development and direct and evaluate the marketing strategies of establishments
• Direct and evaluate establishments and departments that maintain media relations on behalf of businesses, governments and other organizations
• Assist in the preparation of brochures, reports, newsletters and other material
• Conduct public opinion and attitude surveys
• Develop, implement and evaluate communication strategies and programs
• Prepare or oversee preparation of reports, briefs, bibliographies, speeches, presentations, Website content and press releases
• Supervise office and volunteer staff
• Plan and direct advertising and marketing campaigns
• Conduct market surveys

Experience and specialization

Area of specialization

• Interactive/new media
• E-commerce

Additional information

Personal suitability

• Excellent oral communication
• Excellent written communication
• Judgement
• Organized
• Reliability
• Collaborative