Overview
Languages
English
Education
- College/CEGEP
Experience
5 years or more
Responsibilities
Tasks
- Develop promotional materials
- Hire, train, direct and motivate staff
- Market business services
- Plan and control budget and expenditures
- Write and edit press releases, newsletter and communications materials
- Assist in product development and direct and evaluate the marketing strategies of establishments
- Direct and evaluate establishments and departments that develop and implement communication strategies and information programs
- Direct and evaluate establishments and departments that maintain media relations on behalf of businesses, governments and other organizations
- Plan, direct and evaluate the activities of firms and departments that develop and implement advertising campaigns to promote the sales of products and services
- Advise clients on advertising or sales promotion strategies
- Answer written and oral inquiries
- Develop, implement and evaluate communication strategies and programs
- Prepare and/or deliver educational, publicity and information programs, materials and sessions
- Gather, research and prepare communications material
- Co-ordinate special publicity events and promotions
- Conduct public opinion and attitude surveys
- Assist in the preparation of brochures, reports, newsletters and other material