When you join KPMG, you’ll be one of over 207,000 professionals providing audit, tax, advisory and business enablement services across 153 countries.
With the support to do things differently, grow personally and professionally and bring your whole self to work, there is no limit to the impact you can make.
- Plan, support, and drive account-based marketing programs targeting our priority accounts across the Financial Services industry
- Effectively develop, manage, and execute an annual marketing plan aligned with national plans and local business objectives and account plans Develop and execute in-market activities including events, sponsorships, blogs, webcasts, and podcasts
- Build the brand of the Financial Services practice through integrated marketing campaigns which maintain a leading point-of-view and shape the marketplace
- Develop and manage relationships with key industry organizations, external industry, and community associations/organizations.
- Review market, revenue, and previous campaign data to help identify opportunities and develop programs to target these opportunities.
- Create and manage practice-wide internal communications to support corresponding internal forums and events.
- Effectively manage a complex marketing budget while optimizing spends on campaigns and activations.
- Organize and oversee both large and small-scale industry events, working closely with key stakeholders to identify and tackle client challenges Report consistently on key KPIs designed for industries and functional marketing (campaign effectiveness, media awareness, lead generation etc.)
- University degree, diploma or similar credentials in Business, Marketing, Sales, or related discipline
- 5-8 years’ of B2B marketing experience; account-based marketing experience is an asset
- Strong track record of client service delivery and stakeholder management with senior executives
- Superior project management skills—MUST be able to manage multiple projects in a fast-paced, deadline-driven environment
- Strong social and digital media acumen with deep experience in managing these aspects of campaigns and conversant with demand generation, lead nurturing campaigns, and leading-edge technology
- Previous experience defining and measuring ROI for marketing campaigns, events, and digital media
- Exceptional written and verbal communication and organizational skills
- Proficient with Microsoft Office Suite applications, including Word, Excel, and Outlook
Keys to your success:
- Being a pragmatic, intuitive hands-on manager, capable of handling multiple campaign delivery projects at once and able to act on their own initiative
- Regular communication and connection with the Senior Manager, FIM Marketing in the GTA
- Self-directed, proactive, resilient individual with an eagerness to excel and is accustomed to a fast-paced environment
- Calm under pressure with a positive attitude and willingness to learn new skills
KPMG in Canada is a proud equal opportunities employer and we are committed to creating a respectful, inclusive and barrier-free workplace that allows all of our people to reach their full potential. A diverse workforce is key to our success and we believe in bringing your whole self to work. We welcome all qualified candidates to apply and hope you will choose KPMG in Canada as your employer of choice. For more information about Inclusion, Diversity & Equity in Recruitment, please click here.
If you have a question about accessible employment at KPMG, or to begin a confidential conversation about your individual accessibility or accommodation needs through the recruitment process, we encourage you to visit our accessibility page.