Social Media Manager

Work setting

• Urban area
• Business
• Health care institution, facility or clinic

Responsibilities

Tasks

• Market business services
• Plan and control budget and expenditures
• Write and edit press releases, newsletter and communications materials
• Direct and evaluate establishments and departments that develop and implement communication strategies and information programs
• Direct and evaluate establishments and departments that maintain media relations on behalf of businesses, governments and other organizations
• Establish distribution networks for products and services, initiate market research studies and analyze their findings
• Plan, direct and evaluate the activities of firms and departments that develop and implement advertising campaigns to promote the sales of products and services
• Plan, organize, direct, control and evaluate the design, development and maintenance of Internet and Intranet sites to manage an organization's Internet presence
• Advise clients on advertising or sales promotion strategies
• Train and supervise staff
• Maintain and manage digital database
• Initiate and maintain contact with the media
• Develop, implement and evaluate communication strategies and programs
• Conduct public opinion and attitude surveys

Experience and specialization

Computer and technology knowledge

• Business diagram software
• Data analysis software
• Database software
• Spreadsheet
• MS Windows
• MS Excel
• MS PowerPoint
• MS Word
• Information technology
• MS Office
• Adobe Suite
• Microsoft Publisher

Instrument experience

• Electronic

Area of specialization

• Accounting and financial services
• Advertising
• Business services
• Communications
• Customs services
• Market research
• Marketing
• Interactive/new media

Additional information

Transportation/travel information

• Own vehicle

Work conditions and physical capabilities

• Fast-paced environment
• Work under pressure

Personal suitability

• Efficient interpersonal skills
• Excellent written communication
• Judgement
• Reliability
• Team player

Benefits

Other benefits

• Parking available