Meaningful work you’ll be part of
As a Technology Alliance Marketing Manager, you’ll work as part of a team of problem solvers, helping to solve complex business issues from strategy to execution. Responsibilities include but are not limited to:
Develops in-depth knowledge of assigned Technology Alliance and how it strengthens our capabilities of PwC Canada’s priority solutions
Understands and applies stakeholder business plans and priorities to develop and maintain a strategic marketing plan
Works closely with alliance and solution leaders to develop and drive data-driven marketing campaigns that increase awareness, generate leads, strengthen customer and partner relations and contribute to joint revenue growth and market recognition in identified priority areas
Utilizes competitive and market research to understand client issues, marketing dynamics and competitive strategies to drive high impact and differentiated programs
Manages key stakeholder relationships and expectations
Works with a cross functional marketing, digital, communications and sales team to develop high impact marketing campaigns that effectively position PwC Canada in the market
Identifies and builds connected client journeys including defining target clients, buyers and audience segmentation
Enhances internal awareness of alliance ecosystems and capabilities through targeted communications
Collaboratively develops campaign strategy and tactics to deliver on agreed upon metrics and key performance indicators (KPIs)
Reviews past campaign performance & recommend improvements
Strategically manages marketing budgets
Liaises with external agencies and vendors to optimize campaigns and spend.
Monitors campaign outcomes and identifies opportunities to improve campaigns and lead generation.
Experiences and skills you’ll use to solve
Considerable relevant professional experience in B2B and Alliance Marketing, digital, thought leadership, brand activation, SoMe, paid media, communications, and PR
Working experience with managing a marketing budget and developing strategic marketing plans
Proven background in quantitative and analytical skills
Strong project management and coaching skills
Proven experience collaborating with multiple stakeholders at various levels to achieve outcomes
Proven effectiveness working with virtual teams across different geographic areas
Strong attention to detail, self-starter, and the ability to manage multiple projects simultaneously
Experienced in a cross-functional, matrix team setting and demonstrated strong leadership skills, marketing and business acumen
Demonstrated progressive career growth and pattern of exceptional performance
Excellent writing, presentation and oral communication skills
A demonstrated commitment to valuing differences and working alongside and/or coaching diverse people and perspectives
Why you’ll love PwC
We’re inspiring and empowering our people to change the world. Powered by the latest technology, you’ll be a part of amazing teams helping public and private clients build trust and deliver sustained outcomes. This meaningful work, and our continuous development environment, will take your career to the next level. We reward your impact, and support your wellbeing, through a competitive compensation package, inclusive benefits and flexibility programs that will help you thrive in work and life. Learn more about us at http://pwc.com/ca/whypwc.
Your Application to PwC
We embrace new technology to deliver securely and differently for our candidates. To protect your personal information, apply at http://pwc.com/ca/careers and visit http://pwc.com/ca/applytopwc to learn more about what your recruitment experience could look like.
The most connected firm through activity basedworking
PwC Canada is committed to cultivating an inclusive, hybrid work environment - one that is collaborative, supportive and productive. We work in-person and virtually, as is best suited for our clients, teams and people. We want you to be intentional with your work, how you do it and where it’s done. PwC offices are hubs of connectivity and learning. We strongly encourage our people to prioritise in-person work, whether it’s in the office or at a client site. This means we expect you to be in-person (either with clients or in the office) at least half of your time. We know that hybrid work is all about balance, and capturing the benefits of in-person work is essential to your growth at the firm. Exact expectations for your team can be discussed with your interviewer.
We’re committed to providing accommodations throughout the application, interview, and employment process. If you require an accommodation to be at your best, please let us know during the application process.