director, sales and marketing

Work setting

• Advertising, marketing and public relations agency

Budgetary responsibility

• $100,001 - $500,000

Responsibilities

Tasks

• Manage contracts
• Market business services
• Plan and control budget and expenditures
• Plan, direct and evaluate the activities of firms and departments that develop and implement advertising campaigns to promote the sales of products and services
• Plan, organize, direct, control and evaluate the design, development and maintenance of Internet and Intranet sites to manage an organization's Internet presence
• Advise clients on advertising or sales promotion strategies
• Assist in the preparation of brochures, reports, newsletters and other material
• Co-ordinate special publicity events and promotions
• Develop and organize workshops, meetings, ceremonies and other events for publicity, fundraising and information purposes
• Prepare and/or deliver educational, publicity and information programs, materials and sessions
• Consult with clients after sale to provide ongoing support

Supervision

• No supervision responsibility

Experience and specialization

Area of specialization

• Advertising
• Business services
• Communications
• Market research
• Media relations
• Public relations
• Sales

Specialization/experience (business sales and services)

• Negotiation

Additional information

Work conditions and physical capabilities

• Fast-paced environment
• Tight deadlines
• Large workload

Personal suitability

• Client focus
• Excellent oral communication
• Flexibility
• Initiative
• Judgement
• Organized
• Team player
• Dependability
• Creativity

Benefits

Health benefits

• Dental plan
• Health care plan

Financial benefits

• Bonus
• Commission
• Group insurance benefits

Long term benefits

• Maternity and parental benefits

Other benefits

• Paid time off (volunteering or personal days)