Ciena is committed to our people-first philosophy. Our teams enjoy a culture focused on prioritizing a personalized and flexible work environment that empowers an individual’s passions, growth, wellbeing and belonging. We’re a technology company that leads with our humanity—driving our business priorities alongside meaningful social, community, and societal impact.
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What will you do at Ciena?
As part of Ciena’s Brand Team, the Editorial Lead supports our content marketing efforts by providing editorial support and guidance to ensure the creation of high-quality B2B marketing content that adheres to our brand guidelines. This individual contributor is tasked with editing both long-form and short-form marketing content across various formats, including data sheets, white papers, brochures, articles, web pages, emails, videos, presentations, banner ads, and digital and physical assets for events.
Working closely with our subject matter experts and content strategists, the Editorial Lead provides feedback and consultation to enhance and improve our content, while also building consensus across key stakeholder groups regarding asset topics, formats, and direction. This person has exceptional writing and editing skills, is comfortable with technical subject matter, detail-oriented and self-sufficient, drives collaboration, and thrives in a fast-paced environment where they are required to manage multiple editing projects simultaneously.
Responsibilities:
- Review and edit marketing assets to enhance quality, clarity, consistency, and flow
- Correct spelling and grammar within marketing assets and ensure adherence to Ciena’s editorial style and brand guidelines
- Work with Brand, Legal, Portfolio Marketing, and Communications teams to ensure marketing assets meet internal standards for publishing
- Manage and refine in-house editorial guide
- Provide content authors with recommendations on asset formats, organization, and tone
- Create templates and guides to help writers produce marketing assets and their content components
- Remain current on new developments in technical writing, editing, and publishing, including AI
- Manage tasks and information flow using content operations platforms (such as Kapost and Optimizely)
- Work with content strategists to influence marketing content calendar and workflows to enable on-time completion of assets
- Engage freelancers for editorial support as needed
Required experience:
- Bachelor’s degree in English, Communications, Writing, or a related field
- 10+ years of professional experience in editing and writing (preferably in technical fields such as Networking/Telecommunications, Information Technology, Cybersecurity, Engineering)
- Excellent written and verbal communication/presentation skills
- High attention to detail, quality assurance, and brand governance
- Strong understanding of marketing content, from high-level brand messages to product/solution-oriented communications
- Familiarity with multiple style manuals, and capable of developing and refining in-house style
- Excellent communicator and collaborator who can achieve consensus among cross-functional global teams
- Strong organizational skills and able to handle multiple tasks with tight deadlines at the same time
- Proficiency with Microsoft Office, including Word, Excel, PowerPoint, Outlook, SharePoint, and content operations platforms
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At Ciena, we are committed to building and fostering an environment in which our employees feel respected, valued, and heard. Ciena values the diversity of its workforce and respects its employees as individuals. We do not tolerate any form of discrimination.