Marketing Specialist

EHN Canada is the country’s largest provider of private mental health and addiction services,

with inpatient operations in most provinces and in-person and virtual outpatient programs. It

has tripled in size over the past four years as it adds new locations and programs. It now helps

over 3,000 patients and their families each year and works with governments and employers

across Canada.

EHN Canada is a company with a purpose. It believes that every Canadian has the right to

mental health and addiction services that are accessible (i.e. little/no wait times); affordable

(i.e. paid for by your government or employer) and excellent (i.e. using outcomes measurement

and evidenced based practices).

Job Summary

Reporting into a Marketing Manager, the ideal candidate is proactive and self-motivated, and

able to identify opportunities for improvement across all marketing activities including website

development, webinars, conferences, collateral, email marketing and direct marketing. This role

will work closely with either our B2B or B2C portfolio team in defining and executing an

exceptional marketing strategy.

Responsibilities

 Responsible for spear-heading the growth of our segment strategy through the

implementation of an exceptional marketing strategy and development plan

 This role will liaise with cross-functional team members to ensure the seamless planning

and execution of marketing campaigns and projects

 Responsible for the analysis of marketing campaigns, identifying opportunities for

improvement and recommendations

 Conferences and events: Research, plan and attend conferences with the business team

 A brand steward, who can lead the creation of brand assets, provide quality assurance,

and oversee deliverables are created consistent with our brand visual style and voice

 Collaborate closely with the creative, digital and communication teams to launch

campaigns by ensuring consistency across all marketing initiatives, and identifying areas

of opportunity including improvement in messaging, delivery or consolidation

 Assist in the coordination of gathering data for reporting and analysis & responsible for

distilling all information in a digestible manner to inform marketing decisions and

strategies

 Pro-active in identifying opportunities based on research of internal & external data

(including competitive) to inform marketing decisions and strategies that will support

department and company goals & objectives

 Collaborating with other departments, such as clinical, admissions, business

development and alumni, to identify areas of improvement in our content for facilities,

programs and nationwide efforts

 Other duties as assigned

Work Experience Requirements

• Experience in a marketing role (minimum 4 years)
• Strong communicator who is not afraid to work closely with senior leaders
• Exceptional presentation skills and the ability to speak in front of large audiences ( i.e.

hosting a panel discussion or webinar)

• Analytical thinker with the ability to identify new ways of working and organizing

information across all aspects of marketing

• Excellent project management skills: ability to prioritize multiple projects at once,

including recognizing when reprioritization is required with little support

• Excellent attention to detail
• Good computer skills including usage of MS Office Suite
• Ability to manage competing priorities in a fast-paced environment
• Background in either healthcare marketing or public service marketing considered an

asset

• Experience hosting and/or running Webinars is an asset

Education

• Bachelor’s or master’s degree (Marketing, Communications, Social Sciences, English)

Employee Benefits and Perks:

• Comprehensive benefits package, including a yearly allowance of $1,500 for

• mental health and addiction services, as well as $500 per service for various paramedical services, such as massage and physiotherapy
• 24/7 Employee Assistance Program through LifeWorks
• Competitive paid time off policies, including a paid day off on your birthday
• Access to in-house fitness facilities where applicable or discounted external gym memberships
• Remote or hybrid work models for eligible employees
• Perks and discounts with Perkopolis – entertainment, home/auto/pet insurance
• Personal and professional development through our Education Support Assistance program
• Nationwide presence allows for supportive relocation opportunities.
• Defined Benefit pension through CAAT with up to a 4% employer contribution
• Maternity and parental leave top-up
• Access to discounts at Kids & Co. Daycare

EHN Canada is an employment equity employer. If you should require accommodation during the interview process, please contact Human Resources.