Digital Marketing Coordinator

Kiyoko Beauty is an online Asian Beauty shop based in Richmond Hill, ON. Our mission is to make Asian Beauty for everyone, and we’ve experienced tremendous growth over the past 3 years.

Our Marketing team is core to Kiyoko’s growth, where we boast almost 110K followers in TikTok, almost 10K followers on Instagram, and ~2.8K subscribers on Youtube. We are looking for a Digital Marketing Assistant to support the VP of Marketing in coordination of Instagram, our influencer program, SEO, etc.

Responsibilities:

• Assist the VP of Marketing in the development and implementation of marketing strategies and campaigns (Beauty and Cosmetics industry)
• Manage organic Instagram channel and TikTok channel, including creation of daily Instagram stories and social media posts
• Create and manage Digital Marketing campaigns, including Google Ads and social media advertising
• Manage the company’s influencer outreach program, coordinate PR gifts with influencers and be point of contact for community outreach
• Create engaging visual content for marketing materials using tools like Canva or Photoshop
• Assist in writing and editing content for marketing materials, such as announcements and email campaigns
• Conduct market research and analyze data to identify trends and opportunities based on competitor movement

Qualifications:

• Bachelor's degree in Marketing, Business, or a related field
• Strong knowledge of Digital Marketing strategies and tools, especially social media (Instagram, TikTok, Youtube)
• Excellent research skills to gather market data and analyze trends
• Basic graphic design skills to create visually appealing marketing materials on Canva
• Strong written and verbal communication skills
• Ability to work independently as well as collaboratively in a team environment, virtual and in-person
• Highly organized with strong attention to detail

Preferred Skills:

• Experience in Google Ads or Meta Ad Manager an asset
• Experience in SEO/SEM management an asset

This is a hybrid-role, expected to be done virtually and in-person. This is also a role that demands flexible hours (e.g. being available on weekends as needed and weekday evenings).

Job Type: Full-time

Salary: $20.00-$26.00 per hour

Expected hours: 37.5 per week

Benefits:

• Casual dress
• Company events
• Flexible schedule
• On-site parking
• Paid time off
• Work from home

Flexible Language Requirement:

• French not required

Schedule:

• Monday to Friday
• Weekends as needed

Education:

• Secondary School (preferred)

Experience:

• Digital marketing: 1 year (required)
• Beauty/Cosmetics Industry: 1 year (preferred)

Language:

• English (required)

Ability to Commute:

• Richmond Hill, ON L4B 1M5 (required)

Ability to Relocate:

• Richmond Hill, ON L4B 1M5: Relocate before starting work (required)

Work Location: Hybrid remote in Richmond Hill, ON L4B 1M5