Digital Marketing Specialist

Responsibilities

Tasks

• Act as spokesperson for an organization
• Advise clients on advertising or sales promotion strategies
• Assist in the preparation of brochures, reports, newsletters and other material
• Co-ordinate special publicity events and promotions
• Develop and organize workshops, meetings, ceremonies and other events for publicity, fundraising and information purposes
• Develop, implement and evaluate communication strategies and programs
• Initiate and maintain contact with the media
• Respond to enquiries from members of the business community concerning development opportunities
• Deliver presentations at conferences, workshops or symposia
• Evaluate customer service and store environments
• Develop marketing strategies
• Ensure appropriate business/commercial licenses are in place
• Conduct online marketing, E-commerce and Website promotions
• Develop portfolio of marketing materials

Experience and specialization

Computer and technology knowledge

• Adobe Photoshop
• CSS
• MS Excel
• MS Outlook
• Spreadsheet
• Information technology
• HTML
• SQL
• Electronic mail
• MS Office

Area of specialization

• Interactive/new media

Additional information

Security and safety

• Criminal record check

Work conditions and physical capabilities

• Attention to detail
• Fast-paced environment
• Tight deadlines
• Work under pressure
• Large workload

Personal suitability

• Client focus
• Efficient interpersonal skills
• Excellent oral communication
• Excellent written communication
• Flexibility
• Team player
• Accurate
• Quick learner