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SalaryReq Id: 416688
At Bell, we do more than build world-class networks, develop innovative services and create original multiplatform media content - we advance how Canadians connect with each other and the world.
If you’re ready to bring game-changing ideas to life and join a community that values professional growth and employee wellness, we want you on the Bell team.
The Bell Media team creates and delivers the best Canadian and international content across our digital media, television, radio, and out-of-home advertising platforms. We’re looking for innovative team players ready to take some of the most well-known entertainment brands in the country to the next level.
Position:Marketing Coordinator, Entertainment, Bell Media, Non-mgmt
Location: 299 Queen Street West, Toronto (Ontario)
Salary: Commensurate with qualifications and experience
Hours of Work: 37.5 hours per week | Overtime as required
Are you a Grey’s Anatomy or Love Island: All Stars fan? Are you at the forefront of TikTok, Instagram and the newest social media apps? Then we’d love to meet you!
CTV is Canada’s #1 television brand providing unparalleled entertainment programming, and has been Canada’s most-watched television network for the past 22 years. A Bell Media’s property, CTV is a leader in premium content creation, with a powerful suite of specialty channels streaming on CTV.ca and the CTV app.
As part of the CTV and Entertainment Specialty Marketing team, the Marketing Coordinator will be responsible for working on a variety of marketing functions. This role will assist in the execution of various elements of traditional and digital marketing campaigns. The successful candidate will be energetic, focused, highly motivated, organized, and will possess the ability to work independently and as part of a team.
Responsibilities
- Building offline and online marketing campaigns for exciting Bell media brands including CTV, CTV Comedy, Life, Sci-Fi, Drama, Discovery with a potential to support radio brands such as iHeartRadio, CHUM 104.5 and Virgin Radio
- Bringing new ideas to the table in various areas of the work including in the process of content creation, storytelling and building marketing strategies
- Staying up to date with current digital marketing trends, and applying knowledge to marketing campaigns by driving to site visits, page views, and traffic
- Working alongside the Marketing Manager to carry out national campaigns, including managing design requests and highly detailed work-back schedules to ensure campaigns are implemented on time and on brand
- Executing building briefs and delivering marketing assets to our creative and media teams
- Tracking ongoing digital marketing campaign performance, inclusive of working with internal media agency to set-up and optimize targeted paid campaigns
- Contributing to the development of marketing promotions and initiatives, including stakeholder management with internal and external teams, and delivering materials to suppliers internally and externally
Responsibilities (continued)
- Building PowerPoint decks to report on marketing campaign initiatives, results and recommendations
- Driving a social media strategy, including scheduling assets and drafting copy, to support key priorities and drive traffic to digital properties
- Working with our media agency to set-up and optimize targeted paid campaigns across social and digital, and analyzing monthly reports with the aim to improve strategy
- Participating in promotional kick-off meetings to develop ideas and communicate long-term plans with a variety of stakeholders
- Effectively liaise with cross-functional teams (creative, media, digital, publicity, programming, sales/brand partnerships) to ensure marketing initiatives are initiated and completed in a timely and process-oriented manner
- Processing invoices and maintaining accurate budget control reports and accruals
- Providing day-to-day administrative support
- Other duties as assigned
Qualifications
- Post-Secondary degree/diploma with a focus on marketing or media is preferred
- TV, film, and digital media enthusiast with a passion for entertainment & pop culture
- Must have an analytical mindset and be comfortable with reporting on digital performance metrics
- Must possess strong time management and organizational skills, handling multiple projects with a variety of deadline priorities with strong attention to detail
- Sociable, creative, resourceful, and enthusiastic, and an ultimate team player who is constantly looking to improve
- A self-starter with excellent communication skills, both verbal and written
- Proficient in Microsoft Word, Excel, PowerPoint, and Adobe Photoshop
- Work experience in marketing, social media, analytics or media considered an asset
- Content creation experience considered an asset
#EmployeeReferralProgram
Adequate knowledge of French is required for positions in Quebec.
Additional Information:
Position Type: Non Management
Job Status: Regular - Full Time
Job Location: Canada : Ontario : Toronto
Work Arrangement: Hybrid
Application Deadline: 03/08/2024
For work arrangements that are ‘Hybrid’, successful candidates must be based in Canada and report to a set Bell office for a minimum of 3 days a week. Recognizing the importance of work-life balance, Bell offers flexibility in work hours based on the business needs.
Please apply directly online to be considered for this role. Applications through email will not be accepted.
At Bell, we don’t just accept difference - we celebrate it. We’re committed to fostering an inclusive, equitable, and accessible workplace where every team member feels valued, respected, and supported, and has the opportunity to reach their full potential. We welcome and encourage applications from people with disabilities.
Accommodations are available on request for candidates taking part in all aspects of the selection process. For a confidential inquiry, simply email your recruiter directly or recruitment@bell.ca to make arrangements. If you have questions regarding accessible employment at Bell please email our Diversity & Inclusion Team at inclusion@bell.ca.
Created: Canada, ON, Toronto
Bell, one of Canada's Top 100 Employers.
