Marketing Coordinator

Work setting

• Business and/or industry
• Work in employer's/client's home
• Consulting firm

Responsibilities

Tasks

• Supervise professional and support staff and students
• Perform administrative tasks
• Respond to enquiries from members of the business community concerning development opportunities
• Provide advice on procedures and requirements for government approval of development proposals
• Advise clients on advertising or sales promotion strategies
• Answer written and oral inquiries
• Assist in the preparation of brochures, reports, newsletters and other material
• Co-ordinate special publicity events and promotions
• Conduct public opinion and attitude surveys
• Develop and organize workshops, meetings, ceremonies and other events for publicity, fundraising and information purposes
• Develop, implement and evaluate communication strategies and programs
• Initiate and maintain contact with the media
• Prepare or oversee preparation of reports, briefs, bibliographies, speeches, presentations, Website content and press releases
• Conduct social or economic surveys on local, regional, or international areas to assess development of potential and future trends
• Review and evaluate commercial or industrial development proposals
• Design market research questionnaires
• Develop portfolio of marketing materials
• Evaluate customer service and store environments
• Conduct online marketing, E-commerce and Website promotions
• Develop marketing strategies
• Ensure appropriate business/commercial licenses are in place

Supervision

• 3-4 people

Experience and specialization

Computer and technology knowledge

• MS Office
• MS Outlook
• MS Windows
• MS Excel
• MS PowerPoint
• MS Word

Area of specialization

• Audio/audio-visual
• Interactive/new media

Additional information

Work conditions and physical capabilities

• Tight deadlines
• Fast-paced environment
• Attention to detail

Own tools/equipment

• Computer
• Internet access
• Cellular phone

Personal suitability

• Efficient interpersonal skills
• Excellent oral communication
• Excellent written communication
• Flexibility
• Initiative
• Organized
• Team player
• Accurate
• Dependability
• Reliability

Benefits

Financial benefits

• Commission

Other benefits

• Free parking available
• Learning/training paid by employer
• Paid time off (volunteering or personal days)
• Team building opportunities
• Parking available