Director Of Marketing

We are seeking a highly motivatedDirector of Marketing for a full-time position at our Hamilton office. Reporting to the VP of Sales & Marketing, and working along side a Director of Sales, the Director of Marketing will play a pivotal role in engaging, training and growing our customer and client portfolios. They will support all of the Company's marketing needs and will own assets like our website, all social, sales tool creation, lead gen activities and more. They will obsess over the customer/client journey and will drive feedback into our product group so that we deliver best-in-class products that meet customer needs and drive business growth. This individual will be very tactical as there will be no direct reports initially and many current projects to fulfill.

Who is Ackroo?
Ackroo is an innovative SaaS-based technology Company that is consolidating, simplifying and improving the loyalty marketing, payments and point of sale industry. Problem solvers, strategic out-of-the-box thinkers, and individuals who are eager to make a difference will thrive in our entrepreneurial environment.

Why join the "Kroo?"

• Innovation: We foster a culture of innovation and out-of-the-box creativity.
• Transparency: Building trust as a team through transparent, open feedback and communication
• Collaboration + Teamwork: Collaborating with a group of passionate, driven people makes our gears run smoothly.
• Ownership: Not only does our team get to own their projects, through our stock options program, they get to be an owner.
• Excellence: We are highly focused on high performing teams and look to push and develop our team members to constantly evolve and improve.

What you'll do:

• Manage Marketing assets: Website, social, tools, resources and more.
• Execute marketing projects: Current and future campaigns, internal projects and more.
• Market research: Conduct thorough market research, including customer analysis, competitive assessment, and industry trends. Gather insights to inform product decisions and prioritize features.
• Lead Generation: Build and execute a thorough lead gen program for the business. .
• Advance sales tools and collateral: Drive the design and creative on all customer/client facing pieces
• Strategic leadership: Build our marketing calendar for the business and insure all stakeholders required deliver
• Cross-functional collaboration: Work closely with sales, product, support, finance and other teams to ensure alignment and effective communication throughout the product lifecycle.

What we are looking for:

• 2+ years of Marketing leadership experience
• 5+ years of experience in tactical marketing
• Previous experience working with SaaS
• Strong analytical and problem-solving skills, with the ability to make data-driven decisions
  
• Excellent communication and interpersonal skills; ability to collaborate effectively with cross-functional teams
• CRM management skills with tools like HubSpot
• Proficiency in product management tools and software
• Gift Card, Loyalty, and/or Payment industry knowledge/experience POS terminals, POS systems, credit/debit/gift/loyalty transactions processing

Assets

• Content and Design skills
• Strong experience in lead gen tools and processes
• Bi-lingual (English & French)

What we offer

• Salary: $90,000-100,000 (based on experience)
• Quarterly based company Bonus' (up to $20,000 per annum)
• 3 weeks vacation + 3 sick days + selected company days off
• Employer-paid health and dental benefits
• Stock options
• A fun work environment with a great team and lots of snacks

Ackroo is an equal opportunity employer and encourages persons of any race, religion, ethnicity, gender, identity, sexual orientation, age, immigration status, disability, or other applicable legally protected characteristics to apply. If you need accommodations during the recruitment process, please advise our Talent Acquisition team.

We thank all candidates for submitting their applications, but due to the high volume of applicants, we will only be contacting candidates who are selected to move forward in the next step of the recruitment process.